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Beginners Guide to Search Engine Optimisation

I’m passionate about sharing my knowledge.

I’ve taught web design and development at the University of Salford and now run SEO training workshops for small businesses who want to make their websites better.

You can find a large collection of articles providing website advice for small businesses over on my blog.

Learn SEO in this online workshop

Improve your website by learning how to make small but mighty alterations that can make your site show up far more prominently in search results. I’ll show you how to:

  • Understand which keywords you should prioritise and how to include them for maximum impact with a content strategy
  • Format your page content to appeal to both search engines and the people you want to engage
  • Stand out from other search listings by making the most of technical SEO elements such as page titles
  • Correctly label your images
  • Make quick technical wins to improve your website’s performance.

Learn to use some of Google’s best free tools to further enhance your online presence, including how to:

  • Use third-party tools such as Google Business to improve your search visibility
  • Make sure Google knows you exist by submitting your site using Search Console.

Do I need coding skills to attend?

No! Everything you learn can be implemented via the admin area of your site or by using trusted plugins.

What if I don’t have a WordPress site?

Practical exercises are based around WordPress, but you will still be able to apply the theory if you use a different CMS such as Squarespace or Wix.

Will I get the chance to ask questions?

Workshops are kept small (max 3 attendees), so there is plenty of opportunity for you to ask questions and get hands-on applying your new knowledge.

Book an online SEO workshop

Online workshops take place on Zoom and may include up to 3 attendees per session.

2.5 hour sessionPrice
Group session for up to 3 people£150

Website care and consultancy

If you are quite capable of doing a lot of your website work on your own, but you’d like a bit of hands-on support from a professional every now and then, I can help you.

Website Reviews

Want to get an expert pair of eyes to find out how your site is performing and where there are opportunities to make it better? Let me give it a professional website review.

  • Be more visible in search
  • Better conversion
  • Work better for users

From £150

Review your website

Power Hour (and a half)

Hit a brick wall with your website? Or just want a dash of professional website magic? Don’t struggle alone! Tap into my expertise for a few hours to help point your site in the right direction.

  • 1:1 with a website professional
  • Tailored to your needs
  • Fix those little niggles quickly

From £90

Pick my brain

Speed up your Website

Page speed is super important to the success of any website, both from a user and search engine perspective. If your website is slow, I can work out why and fix the problem.

  • Increase user engagement
  • Be more visible in search
  • Happier visitors

From £300

Website pagespeed optimiation